Articles

Web analytics, written for people who have to make the number hold up in a meeting.

Articles

Web analytics, written for people who have to make the number hold up in a meeting.

The LLM Measurement Guide: Metrics, Methods & Tools

Despite all the noise in the SEO industry, LLM visibility/traffic is a reality and something we need to study and consider. The question that matters is whether this data can actually improve your LLM positioning. The answer is yes but there are a lot of caveats and details to consider to understand how AI systems … Read more

Articles

Web analytics, written for people who have to make the number hold up in a meeting.

Hermes Agent On A VPS: The Complete Setup

Hermes Agent is the real beast of automation right now and it’s super underrated with Web Data. Imagine being able to run entire workflows and tasks like scraping or content management or reporting from your palm. This is now possible, especially if you have done the setup described in my previous article about having n8n … Read more

Articles

Web analytics, written for people who have to make the number hold up in a meeting.

Setting Up n8n On A VPS: A Practical Guide (Hetzner + Docker)

Setting up n8n on a VPS to run it self-hosted while saving money and having unlimited workflows for Web Analytics use cases.

Articles

Web analytics, written for people who have to make the number hold up in a meeting.

The LLM Analytics Playbook: Stack, Methods & Processes

The Analytics world is flooding with AI hype and misinformation. Every day brings new promises: AI will build your dashboards, AI will do all your analysis, AI will replace analysts entirely. It’s nonsense. But here’s what’s not nonsense: LLMs are genuinely useful for specific parts of Analytics work. I’ve spent the last year testing LLMs … Read more

Articles

Web analytics, written for people who have to make the number hold up in a meeting.

Content Management & Knowledge Base With Obsidian & LLMs

I often talk about managing content but how can we ensure this process is smooth? If you are a professional or own a small website, there is no need to use tools like Airtable or NocoDB. Obsidian is a FREE alternative that I use to handle pretty much all of what I do now. Mind … Read more